Better Grant Applications. Bigger Impact.

Written by Empact Group | 20 November 2025

Strong applications don’t just win funding  they change lives.

Writing a compelling grant application is both an art and a discipline. The best submissions make it easy for assessors to say yes: they’re clear, convincing and grounded in evidence. But even excellent projects can miss out if the application doesn’t land.

Below, we’ve distilled the core insights from our grants practice into a simple, human and practical guide to strengthening your next submission.

What Stops Applications in Their Tracks

The biggest issues aren’t about the project: they’re about how it’s communicated.

Frequent blockers include:

  • Not addressing assessment criteria directly
  • Being too vague or generic
  • Weak problem statements or unclear rationale
  • Little or no evidence of impact
  • Responses that are overly complex or hard to follow

Put simply: if assessors can’t quickly understand why your project matters, you’re already on the back foot.

Five Principles for Stronger Applications

1. Understand the grant guidelines

Know the priorities, objectives, eligibility limits and how each criterion is weighted. This is your roadmap.

2. Prioritise quick wins

Confirm eligibility, compliance and timelines early. These are preventable reasons to fail.

3. Align your goals

Show exactly how your project delivers on the grant’s objectives - connect the dots clearly.

4. Use the tools and data available

Draw on past examples, competitor analysis, information sessions and published data.

5. Give yourself time

Plan ahead, gather third-party inputs early and aim to submit before the final day.

Tell the Story + Show the Data

Humanise the need

Use real stories that show why the problem matters.

Prove the scale

Support your case with data that demonstrates urgency and scope.

Position yourself as the change-maker

Show evidence of your capability, credibility, and track record.

Show the transformation

Describe the measurable outcomes and lasting impact your project will create.

When you combine narrative with numbers, you build trust - and help assessors visualise the real-world benefits.

How Empact Can Help

Empact’s Grants Best Practice Workshops give teams the structure, strategy and storytelling skills to compete at their best.

We lift applicant capability so funding delivers greater impact - not just more applications.

We exist to Empower to Act: leaving every organisation, system, and community better than we found it, with the capability, confidence, and connections to create lasting impact.

Let’s work together to make every application count.